Managerial Economics：Foundations of Business Analysis and Strategy（13版）

Ch 1 Managers, Profits, and Markets
Ch 2 Demand, Supply, and Market Equilibrium
Ch 3 Marginal Analysis for Optimal Decisions
Ch 4 Basic Estimation Techniques
Ch 5 Theory of Consumer Behavior
Ch 6 Elasticity and Demand
Ch 7 Demand Estimation and Forecasting
Online Appendix 1 Estimating and Forecasting Industry Demand for Price-Taking Firms
Ch 8 Production and Cost in the Short Run
Ch 9 Production and Cost in the Long Run
Ch10 Production and Cost Estimation
Online Appendix 2 Linear Programming
Ch11 Managerial Decisions in Competitive Markets
Ch12 Managerial Decisions for Firms with Market Power
Ch13 Strategic Decision Making in Oligopoly Markets
Ch14 Advanced Pricing Techniques
Online Appendix 3 Pricing Multiple Products Related in Production
Ch15 Decisions under Risk and Uncertainty
Ch16 Government Regulation of Business
Web Ch 1 The Investment Decision