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  • 人文社科
  • Arthur Asa,Berger

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Understanding American Icons: An Introduction to Semiotics

Understanding American Icons: An Introduction to Semiotics

This brief, student-friendly introduction to the study of semiotics uses examples from 25 iconic locations in the United......more

Theorizing Tourism: Analyzing Iconic Destinations

Theorizing Tourism: Analyzing Iconic Destinations

A useful introduction to the critical study of tourism, this brief text applies semiotics and cultural theory to deal wi......more

Blind Men and Elephants: Perspectives on Humor

Blind Men and Elephants: Perspectives on Humor

In Blind Men and Elephants, Arthur Asa Berger uses case histories to show how scholars from different disciplines and sc......more

Agitpop: Political Culture and Communication Theory

Agitpop: Political Culture and Communication Theory

In this entirely sophisticated and scholarly account of political culture, Arthur Asa Berger shows how the variety of cu......more

Television as an Instrument of Terror

Television as an Instrument of Terror

This volume explores the vast and endlessly growing subject of popular culture, mass culture, the public arts, and mass-......more

Understanding American Icons: An Introduction to Semiotics

Understanding American Icons: An Introduction to Semiotics

This brief, student-friendly introduction to the study of semiotics uses examples from 25 iconic locations in the United......more

The Golden Triangle: An Ethno-semiotic Tour of Present-day India

The Golden Triangle: An Ethno-semiotic Tour of Present-day India

This book offers a semiotically informed ethnographic study of contemporary culture in Rajasthan and in India generally.......more

Taylor & Francis Asia Pacific

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